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	<title>ronsmap</title>
	<link>http://ronsmap.net</link>
	<description>The blog for automotive consumers and markets to converse.</description>
	<lastBuildDate>Wed, 16 Dec 2009 17:19:18 +0000</lastBuildDate>
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		<title>ROI or SOI? &#8211; You and your customers&#8217; “Sphere of Influence”</title>
		<description>Today you can’t help but notice the many articles, reports and discussions around the shifting of traditional marketing spends to digital marketing spends that are taking place in various markets and that shift in spending appears (at least in the blogosphere) to be most pronounced in the automotive retail space ...</description>
		<link>http://ronsmap.net/2009/12/16/roi-or-soi-you-and-your-customers-%e2%80%9csphere-of-influence%e2%80%9d/</link>
			</item>
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		<title>The number one Social Media factor&#8230; the Consumer!</title>
		<description>Last week I attended the JD Power Automotive Internet Round-Table in Las Vegas, NV. The venue was an attractive upscale wide-open largely attended suite of conference rooms and ballrooms at the Red Rock Resort &#38; Casino. Very nice setting indeed. When I say the event was largely attended what I ...</description>
		<link>http://ronsmap.net/2009/10/23/the-number-one-social-media-factor-the-consumer/</link>
			</item>
	<item>
		<title>Fee-Bate&#8230; coming to a vehicle purchase near you!</title>
		<description>ConsumerReports.Org posted an an article on this interesting new incentive called the Efficient Vehicle Leadership Act introduced today by Jeff Bingaman (D-NM) and Olympia Snowe (R-ME). The incentives - primarily for automakers would start in 2011. What do you think? Here's the detail! </description>
		<link>http://ronsmap.net/2009/09/24/fee-bate-coming-to-a-vehicle-purchase-near-you/</link>
			</item>
	<item>
		<title>When you need a car &#8211; what do you do?</title>
		<description>We're excited about the ideas that so many of you are giving us. We've incorporated most of them. ronsmap is really becoming a great consumer site because so many of our friends are giving us great ideas.

If you're new to us... if you're curios, say hi! Tell us what you ...</description>
		<link>http://ronsmap.net/2009/09/20/when-you-need-a-car-what-do-you-do/</link>
			</item>
	<item>
		<title>Facebook is profitable and growing&#8230; and helping consumers!!</title>
		<description>Take a listen to this interview with Sherly Sandberg about Facebook profitability. There are many similarities relative to how ronsmap focuses on helping consumers. Do me a favor, listen to it and tell me what you think.

Embedded video from CNNMoney.com Video </description>
		<link>http://ronsmap.net/2009/09/16/facebook-is-profitable-and-growing-and-helping-consumers/</link>
			</item>
	<item>
		<title>Are dealers and sellers listening?</title>
		<description>Dealers and sellers like most businesses are being encouraged to join their communities online and participate in online conversations. The first step of course is for sellers to listen to us - the consumer. Are they? What evidence is there that sellers are listening? Have you had any experiences in ...</description>
		<link>http://ronsmap.net/2009/08/25/are-dealers-and-sellers-listening/</link>
			</item>
	<item>
		<title>Welcome to the new ronsmap.net!</title>
		<description>This is the first post of our pre-launch page.  Please navigate around and let us know what you think! </description>
		<link>http://ronsmap.net/2009/08/13/welcome-to-the-new-ronsmap-net/</link>
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